Does email marketing still work? Here are 10 ways to make it work for you.
According to a new survey from the Content Marketing Institute, 83% of B2B marketers are still using email marketing via eNewsletters to reach their target audience. Tried and true methods never fail, right? Maybe not. Of that 83%, only 58% are finding these methods to be effective. And while that’s still a decent percentage, there’s a lot of room for improvement.
Every digital marketer needs the right skills and tools to be successful. So, what can make email marketing more effective? Email marketing only works if you know how to work it. Here are 10 ways to make it work for you, taken from a recently releasedDigital Marketing Toolkit…
Does Email Marketing Still Work? 10 Ways to Make It Work for You