Have you ever read through a blog, article, or social media post and thought, “This post is pretty good, but all of these spelling and grammatical errors are driving me crazy” ?
I’m a self-proclaimed grammar nerd, and I cringe whenever I read a blog that’s full of errors. In fact, I freak out if I notice a spelling error in one of my tweets, and I immediately go back and delete it. Yes, even I’m prone to nasty spelling and grammatical errors from time to time.
The rise of the Internet has led to a more laid back attitude when it comes to grammar in content marketing, largely due to the informality of email, texting, and social media. Slang, abbreviations, and a lack of punctuation are all incredibly common on these channels. Lately, I started wondering whether spelling and grammar even matter anymore when you’re writing online.
Re-read that first sentence again. If the answer is yes , it’s safe to say that grammar still matters in content marketing. Here’s why:
