Want to peek inside the busy brain of an expert SEO copywriter?
Last week, I asked a number of well-known writers to share their favorite SEO writing tip (you can see the original post here.) Many people generously responded with resources, articles and words of advice.
Make sure that you follow these writers on social media and read everything they write. The education you’ll gain will be well worth your time. Trust me.
(And big thanks to the eight copywriters who submitted their tips. You guys rock!)
Kate Toon, Kate Toon Copywriter
Don’t get hung up on exact match keywords: Mix it up a little with related search terms. I use tools like keyword.io and ubersuggest.org to help me find alternate keyword choices. Using synonyms not only pleases the Google god, but it makes your content richer, more engaging and more enjoyable to read.
Jessie Wojdylo, Wojdylo Social Media
Break up your content in subsections with headers. Use the html code to make the subsections drop downs from a table of contents at the top of the article such as this…