“Insanity: Doing the same thing over and over again and expecting different results.”
Albert Einstein (Marketing Magazine, Jan 2015).
We’ve all seen THAT Content Marketing fact. You know the Content Marketing Institute one… 51% of UK Marketers have an undocumented content marketing strategy. Documenting your content strategy is the first step. But analysing and adapting your strategic activity could be the missing link to delivering content marketing results.
If you don’t want to go content insane, you need to include agile marketing tactics in your content plans to create content that converts. How? By starting simple, then analysing, reporting and adapting your content processes according to your analytical findings.
Use these timesaving resources to help you throughout the whole content creation process. You’ll become more agile in your marketing activity and build a strategy that won’t send you down the rabbit hole…but will send you to success.
8 Time-Saving Resources To Solve Your Content Marketing Insanity