Optimizing our organic search and refining our SEO craft is something we’re always practicing as digital marketers and small business owners. Especially when you consider how competitive—and expensive—paid search is getting.
You don’t want to pay Google for every click to your website, so you’re doing the right thing by trying to optimize your organic search and drive traffic that way.
Because we’re all at the mercy of Google and the other search engines out there, very rarely are there SEO tactics that are black and white, but when it comes to the basics of getting your small business off the ground and getting seen in the search results, it’s actually, dare I say, fairly easy…
8 Basic SEO Tactics to Drive Your Small Business [Infographic]
