Humans are highly visual beings, so it’s certainly no surprise that online video content is becoming a favorite source of information and entertainment across the digital landscape—and it shows no signs of slowing down.
According to a HighQ infographic, experts believe that 69% of consumer Internet traffic will be from video by 2017—and that number will rise to 79% by 2018. As a result, video is becoming an increasingly important tool for marketers as they work to capture audience attention, provide value and increase engagement across their digital properties. In fact, the same infographic reports that 52% of marketing professionals worldwide name video as the type of content with the best ROI…
6 Ways to Use Video to Add More Value to Your Digital Marketing Strategy