Undoubtedly, your SEO expert will tell you the ways in which they will bring your company website on the top of Google. They will tell you how the algorithm updates have changed the way SEO works, and that link building is not anymore what it used to be earlier.
They will tell you how significant content marketing has become, and only content is the element that will determine your success in the future. However, are they explaining each and every step involved in content marketing? Is the content they are writing for your company, effective enough to raise brand awareness and propel the audience to come to your site? Is the content, even specifying the reason why you are writing?
6 Things That Your Inbound Marketing Expert Has To Know About Content Marketing
