One difficulty of social media marketing is finding content that relates to your consumers, your brand, and actually drives the right traffic and engagement from your social channels. B2B companies face the extra challenge of having highly niched audiences – but I promise your audience and conversions are out there! Below I’ve outlined 6 B2C inspired B2B social media content ideas try:
1. White Papers/Ebooks:
Create downloadable white papers and e-books based on educating your consumer about your industry or benefits your product/service. You can later pull facts and figures, quotes etc. to turn into visual images and promote your download on social media…
6 Simple & Effective B2B Social Media Content Ideas to Try Now
