It’s truly incredible how quickly content marketing has grown from an unknown term to a complete must-do marketing activity. In fact, these days, 90 percent of all organizations use content marketing in their marketing efforts.[1]
How’s that for market adoption?
What’s even more interesting is the reason why businesses take part in it. As it turns out, content marketing generates about three times more leads and costs around 62 percent less than traditional marketing.[1]
However, is the story the same for solopreneurs? In other words, if you’re the only person in your business, can you still use content marketing to your benefit and to find more clients/customers/business?
Let’s find out and get through the individual tactics and methods that solopreneurs can use to build a good content marketing strategy.
6 Experts On How SoloPreneurs Can Use Content Marketing for Business
