If you are still on the fence about content marketing, I hope this little collection of the benefits of content marketing will kick you off the fence and get your rear in gear.
These benefits are in near-random order for a couple of reasons. First, I am not that great with ordering things. Second, the benefits that are important to you will be different from someone else, so I don’t want to present some as more important than others.
- Each point has been made by a marketing genius somewhere online, so we’ve given the link below each quote. I’d encourage you to click through and read what they have to say in their entirety.
- I’ve added my comments below each point so you can get a little color commentary on each benefit.
- Finally, I’ve made it simple for you to follow each of these folks on Twitter. Seriously, you need to do that.