Content marketing is fun but it often feels overwhelming.
It’s about inspiration, perspiration (doing the work) and good luck. Making that content move on a social web is sometimes more about having your content in the right place at the right time!
But despite the frustrations the only way to succeed in content marketing is to continuously improve the strategies and approaches used in every content marketing campaign.
That’s the persistence part!
Bringing every phase of the campaign to the highest level allows content marketers to become more flexible, creative and effective in their daily work.