It takes a long time to write a sales page. It takes an excruciatingly long time to write a sales page if you don’t know what you are doing, and hoping for a miracle when you hit publish. Let’s get something straight. You are not a copywriter – I get it. You are a small business owner (a coach, consultant, trainer, artist, designer, web developer, or someone who sells physical products).
You may even be a highly esteemed writer. You have published in all sorts of literary magazines but let me tell you, you are no better than the other guys when it comes to copywriting. In fact, you may even be at a disadvantage because of the way you have been taught to write.
And this is what you are not: a company with deep pockets. So I am guessing hiring a copywriter is not an option (if it is, great. You don’t need to read this post).
Still with me? Good. Let me teach you make sure the sales page you have written will bring you the results you hope you achieve. Let’s find out if your page is up to snuff and will do everything you need for it to do.
Let’s get started …