I’m elbow to elbow with everyone in a room packed with around 180 people, and all I can hear is the dizzying murmur of words like “SEM” and “User Acquisition Costs.” One person I meet is an engineer at a company that is changing the mattress industry by selling directly online to the consumer. Another person I meet is a communications professional from England, who recently moved to New York City to find opportunities as a marketer in startup.
We’re all here, at a GrowHack meetup in New York City hosted by Conrad Wadowski, to hear Sean Ellis speak about Growth Hacking. Despite our diverse backgrounds, we all want to learn about the little things we can do that can have a dramatic impact on business growth. Sean was the first marketer at Dropbox, Lookout, Xobni, and also led marketing teams at companies like LogMeIn and Uproar through IPO filings. He now runs a successful data insights startup called Qualaroo, and is credited with coining the term “growth hacker” in his post, Find a Growth Hacker for your Startup…
5 Things You Can Learn About ‘Growth Hacking’ From The Man Who Coined The Term
