So you’ve finally created an infographic, and you’re very proud with how it looks. You’ve spent hours perfecting it, and now it’s finally time to release it onto the world wide web. How can you be sure that people will actually see your infographic and share it? After gathering some data from the Venngage Community Page, we found that on average, 107 infographics are created every single day, and those are only the ones that actually get published. If one website produces more than 9000 infographics a month from its user base, imagine how many are being designed every day across the internet! With so many infographics floating around online, it’s very easy for your design to get lost in the masses. Just avoid the following five things when promoting your infographic, and you should notice a surge in traffic and shares.
1) Don’t Publish Your Infographic Independently
The worst thing you can do when publishing an infographic is to publish it on it’s own page. What you should do instead is embed it into a blog post that highlights the main ideas and points presented in your infographic. The reason for this is so that you increase the SEO potential for that post. With an article, you can target the appropriate keywords associated with the theme of your infographic. If you have the time, you should actually aim to write more long-form content. On average, an article that hits the 1500 word sweetspot see 68% more tweets than anything shorter, according to Buffer…
