Every month, thousands of businesses discover and implement inbound marketing strategies to improve their lead generation metrics and close more sales. To create a conversion-centric inbound marketing plan for your own business, check out the following five CMO strategies.
1. Develop a Behavioral Email Strategy
Email marketing is a powerful, yet often overlooked inbound strategy. Here’s how to take it to the next level with a behavioral email strategy:
5 Inbound Marketing Strategies CMOs Can Use to Convert More Leads