Introduction
When I am doing online consulting with clients I often hear a lot of the same problems from them:
“Ben, creating content takes too much work and time”
“I’m in a boring industry and can’t get links”
“We are a local business with a small budget”
Any of these sound familiar?
Well although lots of time, money, and content can be extremely helpful. There are a lot of things that most companies are already doing that you can leverage to build authority (aka links) to them…