Would you believe that 15% of midsize businesses won’t spend any additional marketing money this holiday season? When you consider that many of the efforts made will place them up against some of the biggest names in ecommerce, it’s easy to see why they’d rather just go along with business as usual. To compete with the big guys, you’d have to have a mega budget for promotions. Or, you could try some of these tips and stay in the game.
Free Shipping
The all-time, number one reason for abandoned carts is the cost of shipping. If you’re offering great deals on all the products in your store, you may just get those customers in the door. What happens when they add everything to their shopping cart, click through to pay, and see that the cost of shipping nearly doubles their spend?…
4 Tips for Competing with Mega Stores This Holiday Season
