Do your e-commerce ad campaigns make you feel like you’re wasting cash? These strategies will help you get better ROI on your Facebook ads. Image by alles-schlumpf via Flickr.With more brands advertising their products on Facebook every year, competition for ad space is crazier than ever. And with higher competition comes higher ad prices (an 123% increase over the last year, according to the Wall Street Journal).
The scariest thing is that while marketers are seeing dramatic increases in cost per click for their Facebook advertising campaigns, they’re also seeing lower click-through rates and poor ROI.
4 Strategies to Drive More E-Commerce Sales With Your Facebook Ads
