According to Google, an estimated 73 percent of all online activity is related to local searches. Customers turn to local search to learn about the businesses available in their area and evaluate what companies they would like to patronize.
For businesses who want to take advantage of the opportunities presented by these searchers, optimizing your Google local listing is an excellent way to get started. These listings are featured prominently in local SERPs on the popular search engine and are perfect for attracting attention and bringing in new customers…