We’re pretty big fans of email marketing here at WordStream, and over the past year or so we’ve been sharing all our best advice on creating effective email marketing campaigns, including tips on:
- Finding free customizable email templates
- Crafting a more open-able subject line
- Sending your emails out at the right time
- Getting more subscribers
But it’s not enough just to build up a big list. You also need to take steps to ensure you aren’t pissing your readers off, causing them to unsubscribe forthwith.
4 Email Marketing Mistakes that Make Your Members Hit ‘Unsubscribe’