Email is the most effective way to get new customers and stay in touch with existing customers, but still it can feel tough to grow your email list. Before we look at three easy ways to grow your email list, let’s look at how email compares to social media.
According to a McKinsey report earlier this year, email is a significantly more effective acquisition tool than social media—nearly 40 times more effective than Facebook and Twitter combined! 91 percent of all US consumers use email daily, and emails drive purchases at 3X the rate of social media. Oh, and the average order value is 17% higher.
Combining this data with previous insights showing 77% of consumers prefer email over other channels, and 75% of people who come to a website and leave have future intentions to return, it becomes clear that email is still the top dog of marketing tools and that your email list is possibly your business’s most important sales asset.
So how do you get started growing your email list and growing your business?
Today I’m going to share just three of the strategies covered in the free 30 day Email1K course to build a revenue-generating email list.
3 proven methods to make it easier to sign up to your email list
