The vast majority of bloggers (both corporate and hobbyist) have been misled about what it takes to succeed in the blogosphere.
When I talk about ‘success’, I am talking about making a positive return on your investment, not becoming the next big ‘internet famous’ blogger or corporate ‘content marketing success story’.
The reality is this: if you’re willing to put aside dreams of a blog that generates tens of thousands in revenue every month, you can instead focus on a practical approach toblogging that will provide a positive return.
In this post I will focus on three hopelessly misleading blogging pearls of wisdom (and I use that phrase with tongue planted firmly in cheek), explain exactly why they’re so damaging, and offer up alternative approaches that can enable you to build a successful blog with relative ease…
3 Pearls of Wisdom From Blogging ‘Experts’ That You Should Ignore