A good deal of our content is inspired by our experiences consulting with clients and the challenges they face growing their brands and getting their message out. I’m sorry to say that, while many of our clients have also suffered through similar issues to those I’m listing in this article, these examples come from our own experience. We’re a social media consultancy, and we’ve made all of these mistakes.
The positive of this is that having made these mistakes, we’ve also learned how to address them, and we (usually) don’t make them again. In this article I’m going to share three common mistakes social media managers and teams make, and small changes you can implement in your process to will help fix them…