Product marketing is a tough job. You need to distill everything your company does into a clear value proposition, and the messaging you create is foundational to your sales, engineering, customer, support, and marketing operations.
In other words, product marketing is your company’s “glue”: you inspire customers to love your business.deliver
Content marketing can stretch your product-marketing message further. One of the best ways to articulate the value of your company is to share stories about the space your brand influences.
Here are three content ideas to guide you…
