What does being in a “content rut” mean to you?
Perhaps the words “content rut” remind of those times you find yourself with writer’s block and can’t think of fresh topic ideas. (We’ve all been there.) Or maybe it makes you think of those days or weeks — or even (shudder) months when your content seems to be falling kind of flat.
All of those interpretations are totally accurate, but there’s one more you may not have thought of: the kind of content rut where you keep creating the same types of content over and over again instead of mixing it up.
23 Types of Lead Gen Content to Put Behind Your Landing Pages