Have you ever asked yourself the question; how do I build an engaged Google+ following? Perhaps you haven’t, but here’s why you should.
- It’s connected to everything else you do with Google (Gmail, Search, Hangouts, Drive etc)
- It gets you found in search results under your Google+ profile
- Its layout is more visual than Facebook, Twitter and LinkedIn. (If Facebook, Twitter, Pinterest and LinkedIn all had a baby together it would look just like Google+ – Click to Tweet)
- It has targeted communities you can share content with (Similar to LinkedIn Groups but with users more open to content sharing rather than discussing topics)
- It has a built in webinar/event feature called Google+ Hangouts (Think about Skype Vs. Webex Vs. Screenleap)
- It is an untapped source of readers, customers and supporters that many people are missing out on (Click to Tweet)
Still not convinced? Have a read of these articles on why Google+ can be a great addition to your social media arsenal. Why Google+ is Still Best For Business – Mike Elgan (Forbes) Why Google+ Is An Inevitable Part of Your Content Marketing Strategy – Brian Clark (Copyblogger)