Ever since traditional forms of advertising have started taking more of a backseat, businesses of all sizes are embracing digital marketing strategies to grow brand awareness, pull in revenue and create impact.
While more than 91% of B2B & 86% of B2C marketers are using content marketing as the most important part of their digital strategy to garner organic visibility, traffic & revenue; creating a solid content marketing plan has become essential for doing business online.
According to the statistics collected from Kapost, website conversion rate is 6 times higher for those who’ve adopted content marketing strategy than those who haven’t & there is a whopping 75% increase in marketing qualified leads through content only.
It is imperative for businesses of every size to consider implementing many of these vitalcontent marketing tips as a major part of “Conversion Rate Optimization” (also known as CRO). This in essence means converting website and blog traffic into sales, because traffic without lead generation and sales is pointless.
You also need to keeping in mind the new Panda update 4.1 & Google’s guidelines,
Content marketing tips
Here are some essential content marketing tips that you should consider if you’re looking to boost your website conversion rates.
13 Essential Content Marketing Tips to Convert Website Traffic into Sales
