As the 2015 conference season comes to a close, we’re looking back at all of the crazy stats we’ve learned from industry leaders throughout the year. Here are the top 10 most ground-breaking stats that we’ll be using to drive our marketing strategy in 2016!
#1: People form first impressions in about 17 milliseconds – Angie Schottmuller, Three Deep Marketing
Ever since we were kids, my little sister has always been a disaster. Regardless of the occasion, her glasses are always smudged, her clothes are wrinkled and her hair is a frizzled mess. I find it endearing, but it drives my mom nuts. I can’t tell you how many tirades I’ve witnessed my mom ranting that “first impressions are everything,” to which my sister scoffs that just about anyone can look past her perpetually disheveled state. Well, according to Angie Schottmuller, my mom was right all along—first impressions really do matter…
