Canva has quickly emerged as one of the most powerful and popular web-based tools for creating visual content. But like any other tool, it must be used with great care to reinforce and strengthen your online branding, not detract from it.
Many organizations are challenged by a need to scale up their content creation efforts — not just dumping more “me-too” content into their social media channels, but creating words and images that reinforce their brand, build customer loyalty, and clearly differentiate it from what their competitors have to offer.
Canva can be an effective tool for creating high-quality images quickly — when used by skilled hands. Though it may not turn you from a newbie to a stunning image creator overnight, by establishing the right standards, even minimally-experienced content marketing professionals and graphic designers can use Canva to create professional-looking visual content that will elevate your brand in the eyes of its audience. With these “guardrails” in place, Canva can be instrumental in accelerating your image production efforts while keeping your visual content creation team “on-brand”…
10 Canva Tips That Will Help You Become a Visual Content Master
