Why Modern SEO Requires Almost No Technical Expertise

Why Modern SEO Requires Almost No Technical ExpertiseImage credit: Twin Design / Shutterstock.com

The Internet is complicated. If you think about the innumerable calculations that go into every Google search just to bring you the perfect information for your request, it can almost be overwhelming. Trying to appeal to every line of code in Google’s core algorithm to rank higher would be virtually impossible, even for the most advanced programmer.

Fortunately, you’re not a Google engineer, and you don’t need to be in order to rank higher in search engines. Because the early days of SEO leaned on backend coding tactics and deceptive tricks to get sites ranking higher, there’s a modern-day misconception that SEO success can only be achieved through a combination of technical proficiency and extensive experience. This simply isn’t true…

Why Modern SEO Requires Almost No Technical Expertise

CopyRanger

Rick Duris is CopyRanger.

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