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Yifat is the International Marketing Director at nanorep with over 15 years’ experience marketing SaaS and on-premise solutions for start-ups and global enterprises. As Marketing VP for nanorep, she is responsible for bringing nanorep’s Digital Experience Guidance (DEG) to be the first choice when considering a customer experience solution.

image via bigStockPhoto.com

According to Gartner, customer experience is the practice of designing for and reacting to customer interactions to meet and exceed customer expectations to increase customer satisfaction, loyalty, and advocacy.

As technology evolves, it is rapidly pushing the bar higher for more intuitive user interactions and transcendent usability. With these revolutionary developments, achieving a customer experience (CX) that exceeds the customers’ expectations is becoming increasingly challenging. Ease, speed, and accuracy is the 1-2-3 punch that will keep your customers loyal for the long haul. (highlight to tweet)…

Why Customer Experience is the Ultimate Marketing Tool