What Digital Marketing Managers Should Learn from the Agile Manifesto

The author’s posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.

The Agile movement has done a world of good for digital marketers. The term “Agile marketing” started being thrown around in about 2010. In 2011-2012 there was a proliferation of content around it. Among many others, Jonathon Colman did a Whiteboard Friday, and Mack Fogelson put her two cents in with a Moz article. At Distilled we’ve incorporated these ideas into our everyday behaviors. We’re better for it.

And yet, I don’t think we’ve captured the full potential the Agile Manifesto offers…

What Digital Marketing Managers Should Learn from the Agile Manifesto

CopyRanger

Rick Duris is CopyRanger.

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