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As we begin 2016, a hot topic for marketers has been the changes in SEO this year. Multiple platforms, Google Search, and a handful of other inbound marketing techniques have changed how leading companies are optimizing search rankings for their companies.

To get more info on how to stand out from the competition in SEO this year, I talked to John Stover, CEO of Best SEO Firm.

Here’s some takeaways from our interview together…

Tips From a Marketing Expert on How to Dominate SEO In 2016