In this week’s episode, Robert and I discuss a very funnySouth Park episode about sponsored content and native advertising that gets a lot of things right. Next, we react to Yahoo’s clumsy attempt to get users of its email service to turn off their ad blockers, and we take issue with a blog post that claims content marketing is about to “fade to black.” Finally, Google Plus gets a makeover, but should marketers invest time there? It depends. Rants and raves include Alibaba’s savvy plan to buy a media company and Seth Godin on the challenges of persuasion. We wrap up the show with a #ThisOldMarketing example of the week from The Chicken Whisperer…
- Post author:CopyRanger
- Post published:December 6, 2015
- Post category:Content Marketing / Google+
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Rick Duris is CopyRanger.