The Xanax-Free Approach to Relieving Anxiety on Your Landing Page

landing page frictionThis is what happens when you cause anxiety on your landing pages. So stop it. Image credit: Lostateminor.com

We all know someone who isn’t willing to give away their personal information — that person who will never do banking online and thinks you’re an idiot for giving any website your name and email address, let alone your credit card number.

People using the internet already have a level of anxiety about just being online. They’re increasingly suspicious of every page they visit. They’re worried about privacy, they’re worried about having their banking information stolen and they’re worried that they’re not going to get what they pay for…

The Xanax-Free Approach to Relieving Anxiety on Your Landing Page

CopyRanger

Rick Duris is CopyRanger.

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