I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.
– Maya Angelou
Perhaps no topic in business these days receives more attention than content marketing. It seems like everyone in business is doing it or is convinced they should be.
Content marketing can be a very powerful tool when it’s done right, but many marketers, at least in the B2B world, get the sense that they aren’t doing it right…
