Square’s New Email Marketing Tool Helps Retailers Track Sales

Payments Service Will Also Assist in Compiling Customer Email Lists

Square's email marketing tool aims to help merchants lure people into their stores.Square’s email marketing tool aims to help merchants lure people into their stores.

Square started as a cheap and easy way for small businesses to let customers pay with their credit cards when they visit a brick-and-mortar store. Now it wants to help those merchants lure customers into their stores in the first place.

Square has developed an email marketing tool for merchants to stay in touch with customers. Called Square Marketing, merchants will be able to email their customers with offers and other information like product announcements and track how those promotions translate into sales…

Square’s New Email Marketing Tool Helps Retailers Track Sales

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Rick Duris is CopyRanger.

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