Simplify Your Content Marketing Strategy with a One-Page Plan

As CMI research shows, marketers with a documented content marketing strategy are more effective than those who don’t have a written strategy. Yet, only 27% of B2C and 48% of B2B marketers have developed a plan.

If you lack a written strategy, a one-page plan is a great place to begin. If you have a detailed strategy but struggle to gain traction, boiling it down to one page will make it easier. A one-page strategy can help you:

  • Crystalize your content marketing strategy
  • Gain stronger buy-in more quickly from executives or clients
  • Keep content producers strategically aligned

Get started

To create a content marketing strategy in one page, first focus on what the organization needs to accomplish in the next year.

Simplify Your Content Marketing Strategy with a One-Page Plan

CopyRanger

Rick Duris is CopyRanger.

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