Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Bing Ads Launches Yahoo Click Volume Numbers, To Be Updated Weekly
In response to transitions under the renegotiated search deal, Bing Ads will release weekly updates on the percentage of Yahoo click volume it’s delivering. - Dynamic Advertising: The Key To Scaling Personalized Ads
In his article on our sister site, Marketing Land, columnist Matt Ackley breaks down dynamic advertising and explains how online marketers can use it to create customized ads at scale…
SearchCap: Bing Counts Yahoo Clicks, Personal Ads & SEO Contracts
