Considering a rebrand? You’re probably aware that it will be no easy feat. On top of the soul searching, repositioning, creative, legal headaches and everything else that’s involved, you’re going to have Google to reckon with.
So much of the work we do in marketing is based on building brand recognition and online visibility – and when not done properly, transitioning to a new name and domain can put that all at risk…
Rebranding Your Company? How NOT to Kill Your SEO in the Process
