Quality vs. Quantity: A 6-Month Analysis of the Age-Old Blogging Debate

blog-editorial-strategy.pngThe marketing industry has always been obsessed with the quality vs. quantity debate.

Should you create more content of a lower quality or less content of a higher quality?

In an ideal world, the answer would always be less content of a higher quality. You’d spend lots of time researching and writing every post, then when you published it, the whole internet would notice. Thanks to this unrivaled quality, every post would generate massive amounts of traffic and leads.

But that’s not how blogging works in real life. To grow a blog, you need to consistently publish content that your readers enjoy reading. Yet exactly how often to publish and what those posts should look like can vary tremendously by blog…

Quality vs. Quantity: A 6-Month Analysis of the Age-Old Blogging Debate

CopyRanger

Rick Duris is CopyRanger.

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