Post, Ping and Pray is *Not* a Content Marketing Strategy

Today I want to talk about a fundamental error I see many companies make with regard to Content Marketing.

They create something.

They post it somewhere.

They ping their social channels.

Then they breathlessly ask, “How’d we do?”…

Post, Ping and Pray is *Not* a Content Marketing Strategy

CopyRanger

Rick Duris is CopyRanger.

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