How to Tap Into Emotions and Boost Your Content Marketing

Post author:CopyRanger
Post published:August 18, 2015
Post category:Content Marketing
Post comments:0 Comments

Emotions in content marketing Scared.
Afraid.
Anxious.
Excited.
Inspired…
We all experience emotions every day. From our daily struggles to our biggest dreams.
It’s your job as a content marketer to discover these emotions, and uncover their raw ingredients.
Embrace them, dig deeper and offer a way out the other side.
We are always trying to understand why some content goes viral and rises to the top – and some flops. Up until now we have focused on the content itself – optimizing it for search and sharing, then desperately hoping it will get some attention…