Social media networks started off as a place for people to keep connected online, to easily talk, share news, discuss events and everything else that falls in-between that.
Today, social media platforms have become a multi-billion dollar industry of their own. Almost half of the planet’s population (roughly as many people who have an internet connection) use at least one social media network that they use once a day.
With such insane popularity, social media absolutely shouldn’t be disregarded by marketers, especially when you are trying to improve your rankings in search engines, because Google and “the rest of the gang” pays a good amount of attention to your social presence and posts, just like they do to any other content…
