Us marketers know that there are many ways to get in front of our target audience, but social media and email marketing are two channels that definitely work well together. The benefits of using social media and email marketing are that they are low cost, highly personal, trackable and measurable.
The average UK social media user spends 1.5 hours on their profile everyday (Source: Statista), so you have a huge opportunity to target existing and potential email subscribers across various platforms, but knowing what to do and how to do it may take some thought and planning.
To help you get started, here’s a list of things you can do to promote your email marketing campaigns and grow your email lists using social media…
