How to get leads? Make sure you’re marketing to the right people. You need to define and segment your target groups so that you can outreach 5-10k companies in one cold email campaign, and add something that is sure to increase conversion. What’s this magical ingredient?
You want to find leads with cold emails? Before you write a single message, you need to focus on something completely different than copywriting – defining target customer segments that you will write to.
When you target a specific segment of companies that could really get value from you, even a mediocre email chain has a big chance of generating customer interest and questions.
But without targeting specific customer segments, even the best emails won’t get you leads…