How to Collect Customer Feedback Using Social Media

In the olden days (a.k.a. before Twitter), Product Managers would lament, “If only there were a way I could easily gather customer feedback.” How times have changed. Today, Product Managers are faced with the opposite problem: there is an abundance of feedback if you know where to look.

One of the first and most raw places to go to get a snapshot of what people are thinking is social media. “Social media” covers the huge spectrum of services and technologies ranging from the well known (Facebook, Twitter, LinkedIn, reddit) to niche sites familiar only to enthusiasts and SMEs…

How to Collect Customer Feedback Using Social Media

CopyRanger

Rick Duris is CopyRanger.

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