On the road to launching Houston, we’ve been obsessed with exploring customer development questions. This is for two reasons:
- We’re trying to learn about our early audience and build a product that solves a real problem.
- Houston itself, is a tool that helps early startups tap into their audience for feedback and insights, so we’re always looking for great questions they can use.
We have been researching and collecting customer development questions used by some of the top entrepreneurs, founders, authors and thought leaders in the startup community. From an initial list of over 300 questions, we now have roughly 150 that we’ve put into 6 functional categories…