Conversion optimization is the strategic system set to encourage a higher percentage of your site visitors to convert. Your site’s efforts should be reflected in a clean, focused checkout process.
With an average cart abandonment rate for an e-commerce site at nearly 70%, it’s no secret that high abandonment rates result in your business losing out on money. To optimize your conversions significantly and enjoy greater profits, it’s time to re-assess and optimize your site’s checkout process.
First thing’s first, let’s catch you up to speed and make sure your conversion optimization system is set:
Conversion Optimization: 4 Do’s For a Frictionless Checkout Process
