The promises of automated marketing are big: more leads, more conversions, more sales … less work.
As early as 2013, the Lenskold Group found that “63% of companies that are outgrowing their competitors use marketing automation.” Likewise, the Aberdeen Group discovered that companies that use marketing automation see 53% higher conversion rates and 3.1% higher annualized revenue growth rate than non-users…
Automated Marketing: 6 Simple Steps and 18 Amazing Resources
